A few things you should know about enterprise eCommerce platforms

A few things you should know about enterprise eCommerce platforms

Did you know that you can find dozens of enterprise-level eCommerce platforms on the market today? This is a good thing because this fierce competition is making these platforms even better and the same goes for their offers. At the same time, this situation makes it a little bit difficult to opt for the right one for your business. The good news is that we will provide a short guide that can help you make the right decision. We’ve done some research and here are the results.

Functionality

First and foremost, you should always look for an eCommerce platform for enterprise-level users that is completely functional. This also means that the platform must be user-friendly and intuitive. The platform must work well not only for you and your staff but also for the clients. A good platform should come equipped with a great selection of applications which can help you improve functionality without paying for a more expensive package. A good example of a platform like this is Shopify Plus.

Security

When a potential customer visits your eCommerce site, they want to feel safe and secure. In addition, you definitely don’t want to create and run an online store that can lead to lawsuits against you simply because any hacker can breach the security of your website. In other words, you should look for an eCommerce platform that can guarantee that the clients’ payment info and credentials, in general, are completely secure. Only a platform developed by professional developers can help you achieve this objective.

Design

Modern clients expect to visit an eCommerce website that has a beautiful and professional design. Select an enterprise-level eCommerce platform that can help you create a site like that. Some of the best eCommerce platforms of this kind like Shopify Plus, for example are giving users a chance to use dozens of different themes and layouts with an optimized design for mobile users.

Marketing tools

You can’t expect to run a successful business venture on the Internet without a successful marketing campaign. The good news is that the best eCommerce platforms are providing access to marketing solutions that can help you make your business more visible and attract new customers. They also allow synchronization with online marketplaces like Amazon and eBay as well as with social media platforms such as Facebook, Instagram, and Twitter.

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